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Case Study Academy
Start here
Course
Find out if you should invest in case studies
First things first
Should you invest in case studies?
Summary
Set up SOPs (Standard Operating Procedures)
How do we get client approval?
Collecting case study material
Producing the case study
Create good case studies
The basics
Writing the case study
Tips for writers
Summary
Use case studies to reduce pain
Close deals using case studies
Get new leads using case studies
Summary
Course
Use case studies to reduce pain
Close deals using case studies
Close deals using case studies
During initial conversations
In the proposal
For objection-handling
For keeping the lead warm